More usual than not, when I am asked for a portrait, it is for corporate use and, again, more often than not – the end use is for web or simple marketing collateral. These are typical straightforward head and shoulder shots with simple backgrounds that will render well in BW and look good in smaller sizes. So this is where my head is usually at when I am asked about taking “business” shots.
A while ago, Julie, a friend who has launched her own brand consultancy business casually asked about doing a shoot sometime – to which I said sure. Months later, I bumped into her and she mentioned a course she was teaching in Croatia and a need for some marketing and magazine article photos, but remarked that she was just going to send what she had. I have seen the photos of her and I think she has some great shots so thought nothing more of it. Continue reading “Business Portraits – Planning and Executing”
